INFLUENCE OF SOCIAL MEDIA MARKETING OF FASHION PRODUCTS ON FINAL YEAR STUDENTS PURCHASING BEHAVIOUR IN SELECTED TERTIARY INSTITUTIONS IN OYO STATE, NIGERIA
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Date
2023-04-15
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A THESIS SUBMITTED TO THE DEPARTMENT OF HOME SCIENCE AND
MANAGEMENT, COLLEGE OF FOOD SCIENCE AND HUMAN ECOLOGY,
FEDERAL UNIVERSITY OF AGRICULTURE, ABEOKUTA IN PARTIAL
FULFILLMENT OF THE REQUIREMENT FOR THE AWARD OF DOCTOR OF
PHILOSOPHY IN CLOTHING AND TEXTILES