INFLUENCE OF SOCIAL MEDIA MARKETING OF FASHION PRODUCTS ON FINAL YEAR STUDENTS PURCHASING BEHAVIOUR IN SELECTED TERTIARY INSTITUTIONS IN OYO STATE, NIGERIA

MOJEED, ADEOLA MARY2026-09-222026-09-222023-04-15https://ir.funaab.edu.ng/handle/123456789/734A THESIS SUBMITTED TO THE DEPARTMENT OF HOME SCIENCE AND MANAGEMENT, COLLEGE OF FOOD SCIENCE AND HUMAN ECOLOGY, FEDERAL UNIVERSITY OF AGRICULTURE, ABEOKUTA IN PARTIAL FULFILLMENT OF THE REQUIREMENT FOR THE AWARD OF DOCTOR OF PHILOSOPHY IN CLOTHING AND TEXTILESenINFLUENCE OF SOCIAL MEDIA MARKETING OF FASHION PRODUCTS ON FINAL YEAR STUDENTS PURCHASING BEHAVIOUR IN SELECTED TERTIARY INSTITUTIONS IN OYO STATE, NIGERIAThesis